About Me

Growth Hacking Maverick since the summer 2013, I have trained myself to optimally manage digital resources and advertising platforms, and to leverage pre-existing content pools to drive explosive digital growth. I'm familiar with the basics of influencer marketing, social media community management and I have an excellent sense of visual design.

Work

Freelance and other projects

Web Designer and Digital Marketing Specialist March 2015 - Present

I have played digital advisory roles for early-mid stage organizations such as Quad4 and Canary Consulting. I have handled social media accounts for multiple B2C firms, adhering to brand and design identity guidelines. Using a mix of aesthetic design and influencer marketing, I have developed and delivered highly engaging massive outreach campaigns for various firms and brands.


AlphaDigest

sample-image2 AlphaDigest is a collaborative journalism project. which aims to distribute relevant content to eager millennials. It is built on the principles of automated content curation and citizen journalism. AlphaDigest's content management system has been configured on WordPress, and it utilizes SEO and OpenGraph best practices to ensure maximum visibility across search engines and social networks.

ScoreBazaar

ScoreBazaar is a digital public relations firm which provides regular content updates to earnest individual bloggers, connected through the Facebook group 'Networked Bloggers in India'. Additionally, ScoreBazaar follows PRSA guidelines to drive ethical journalism among digital content writers in various domains (Arts, Entertainment and Lifestyle)


Team Pumpkin Corp

Developer and Digital Marketing Executive January 2013 - January 2014


Offerpop

sample-image Offerpop is a user generated content marketing platform. I handled their Facebook app, created engaging content and organized facebook based competitions. Offerpop was the first offshore client I handled, and it let me understand Facebook apps and pages. I also discovered the recipe of creating explosive social media content and bring in a pool of an angaging audience.

Nairajobnet

Nairajobnet.com is a job search portal for Nigeria. I was given the opportunity to lead this project from ground zero, managing people and resources. The website is one of the largest project I have handled so far, and made exhaustive use of my skillset. Technologies used - HTML, CSS, Javascripts, PHP, MYSQL, SEO.


FINAL YEAR PROJECT @ PESIT, BSC

A Machine Learning Approach for Identifying Disease-Treatment Relations

ML is envisioned as a tool by which computer-based systems can be integrated in the healthcare field in order to get a better, more efficient medical care. This project describes a ML-based methodology for building an application that is capable of identifying and disseminating healthcare information. It extracts keywords from user typed sentences that mention diseases and treatments, and identifies semantic relations that exist between diseases and treatments. Our evaluation results for these tasks show that the proposed methodology obtains reliable outcomes that could be integrated in an application to be used in the medical care domain. The potential value of this project stands in the ML settings that we propose and in the fact that we outperform previous results on the same data set. View Project Report.


Skills

A programmer by passion and academic relevance, I graduated in Computer Science Engineering in 2013. During this time, i became interested in the finer aspects of digital web presence and marketing. I possess extensive knowledge in Web Development and Digital Marketing. For better representation, I’ve segregated my skills into the following categories.

  • Web Development - PHP, MYSQL, HTML, CSS, JAVASCRIPT
  • Python and OOP Concepts
  • Digital Marketing - content, campaigns, leads
  • Algorithms(Including NLP AND ML), Data Structures
  • Strategy - Assassins Creed, Watchdogs, FIFA 15

Education

PESIT, Bangalore South Campus

B.Tech in Information Science July 2013

Delhi Public School, Patna

AISSE and AISSCE 2001 - 2008